Interactive website, experiential

Year in Search 2021

Google’s annual Year in Search campaign takes a retrospective look back at the year gone by, offering users a window into what the world was thinking and searching for. We explored Google Trends data, captured interesting insights, then brought them to life on a beautiful interactive timeline.
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A scroll through the Year in Search 2021 website starting with the text "Discover what the world was searching for this year"
3 mobile screens showing the Year in Search mobile user interface
Various images from the Year in Search french trend recap
4 mobile screens showing the graphs used to portray trend data on the website

Credits

Concept, interactive design and build: 
Google Brand Studio (Global)
Content/copy creation:
Google Brand Studio EMEA
Transcreation:
Jellyfish
Rights clearances:
Six Degrees Licensing LLC
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