Social media campaign

Museum Island: The History Of Us

In 2018 Google Arts and Culture partnered with Museum Island; digitising their collection, making it available to everyone online. To celebrate, we retold human stories from the collection on social media, bringing them to life in a way that would resonate with a new generation of museum goers.
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Grid of various classical art pieces over modern graphic backgrounds
Cycling animation through various art pieces ending with Google Arts & Culture logo
Campaign assets and web pages previewed on mobile device
Three animated GIFs used as social posts
Colour palette of hot pink, violet, charcoal and white


Concept & design:
Google Brand Studio EMEA
Museum Island, Berlin
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